PRIVACY POLICY

THIRD PARTY ADVERTISEMENTS

We may also use third parties to serve ads on the Apps. Certain third parties may automatically collect information about your visits to this and other websites, your IP address, your ISP, your DID, the browser you use to visit our Site (but not your name, address, email address, or telephone number). They do this using cookies, clear gifs, or other technologies. Information collected may be used, among other things, to deliver advertising targeted to your interests and to better understand the usage and visitation of our Site and the other sites tracked by these third parties. This policy does not apply to, and we are not responsible for, cookies or clear gifs in third party ads, and we encourage you to check the privacy policies of advertisers and/or ad services to learn about their use of cookies and other technology.

USE OF YOUR DATA

We use personal information collected through our Site and Apps for purposes described in this Policy or disclosed to you on the Site, in our Apps, or in connection with our services. For example, we may use your information to:

- operate and improve our Apps, products, and services;
- understand you and your preferences to enhance your experience and enjoyment using our Site, Apps, products, and services;
- process and deliver contest entries and rewards;
- to send you push notifications;
- respond to your comments and questions and provide customer service;
- to track (via your DID) your in-App currency, to send relevant ads to you, to save your scores, and to provide the services you request;
- to send you related information, including confirmations, invoices, technical notices, updates, security alerts, and support and administrative messages;
- communicate with you about new contests, promotions, rewards, upcoming events, and other news about products and services offered by Backflip and our selected partners; and
link or combine it with other personal information we get from third parties, to help understand your needs and provide you with better service.


We may also create anonymous and/or de-identified data records from your personal data by excluding information (such as your name) that make the data personally identifiable to you. We may use such anonymous/de-identified information to back up App-related data, high scores, levels completed, in-game currency earned or purchased, and improve our products and services.

SHARING OF PERSONAL INFORMATION

We do not share your personal information with third parties other than as follows:

with your consent, for example, when you agree to our sharing your information with other third parties for their own marketing purposes subject to their separate privacy policies;
with third party vendors, consultants and other service providers who work for us and need access to your information to do that work;
to (i) comply with laws or to respond to lawful requests and legal process, (ii) to protect the rights and property of Imii Company our agents, customers, members, and others including to enforce our agreements, policies and terms of use or (iii) in an emergency to protect the personal safety of Imii Company, its customers, or any person ;
in connection with or during negotiation of any merger, financing, acquisition, or dissolution, transaction or proceeding involving sale, transfer, divestiture, or disclosure of all or a portion of our business or assets to another company.

We may also share aggregated or deidentified information in our sole discretion.


Our Apps may enable you to post content to Social Networking Sites. If you choose to do this, we will provide information to such Social Networking Sites in accordance with your elections. You acknowledge and agree that you are solely responsible for your use of those websites and that it is your responsibility to review the terms of use and privacy policy of the third party provider of such Social Networking Sites. We will not be responsible or liable for: (i) the availability or accuracy of such Social Networking Sites; (ii) the content, products or services on or availability of such Social Networking Sites; or (iii) your use of any such Social Networking Sites.

SECURITY OF YOUR PERSONAL DATA

Imii Company is committed to protecting the security of your Personal Data. We use a variety of industry-standard security technologies and procedures to help protect your Personal Data from unauthorized access, use, or disclosure. While Imii Company uses reasonable efforts to protect your Personal Data, Imii Company cannot guarantee its absolute security.

- Your Choices Regarding Your Personal Data

You can stop all collection of information by an App by uninstalling the App. You may use the standard uninstall process as may be available as part of your mobile device or via the mobile application marketplace or network.

- A Note to Users Outside of the United States

If you are a non U.S. user of an App, by using such App and providing us with data, you acknowledge and agree that your personal information may be processed for the purposes identified in the Privacy Policy. In addition, your personal information may be processed in the country in which it was collected and in other countries, including the United States, where laws regarding processing of personal information may be less stringent than the laws in your country. By providing your data, you acknowledge such transfer.